3 Things You Can Learn From Comparing Netflix And Disney Plus For Your Brand On Social Media

Introduction

In my last post, I explored what Netflix is up to on their other social media channels besides Twitter. I found that their best practices (and a lot of bad practices) were similar on all of their platforms. In this post, I want to see how Disney Plus, their competitor, compares on Twitter.

It’s safe to say that Netflix has not come across much competition when it comes to streaming services, but Disney Plus seems to be sweeping in on the new wave of demand for streaming content. Netflix and Disney Plus have not been competitors for very long, but now that they are, the competition is fierce. However, I was surprised to see, according to my classmate Gabrielle Frost’s audit of Disney + on Twitter, the streaming service makes a lot of the same mistakes and accomplishments when it comes to social media best practices. 

Here’s how these two brands compare in three important social media practices: 

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Here Are The 3 Things You Can Learn From Netflix’s Social Media Pages

Introduction:

In my last post, I discussed how Netflix uses Twitter to engage their audience. In this post, I explore what else Netflix is up to on other social media channels. I wasn’t surprised by my findings. 

Spoiler Alert! Netflix tends to get things wrong. 

But, I was happy to know that I could take my findings, as well as my classmates’ results to guide you all to the best practices for your social media page. Here is what we found: 

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What Netflix Gets Right And Wrong On Social Media

Do You Use The Best Practices For Your Social Media?

Photo by Prateek Katyal on Pexels.com

Social media can be a beast to navigate when it comes to getting your brand out there. Are you struggling to capture your audience’s attention on social media? Well, I have the product for you! Kidding, but there’s truth to the statement. To maximize your business, you must maximize your presence to your audience. How do you do that, you ask? Best practices! 

Continue reading “What Netflix Gets Right And Wrong On Social Media”
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